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UgcProduction

UGC platform for brands that need new ads every week

Brief once, cast vetted creators and get rights-cleared UGC ads for TikTok, Meta and Amazon on one board.

Plan a UGC production in one minute

For example vitamin C serum or meal kit app

No card required. Your briefs and footage stay yours.

Production board for your brief

  1. Reading the product
  2. Writing hooks
  3. Building the shot list
  4. Defining the creator profile
  5. Estimating the shoot

UGC production for every product category

See how brands like yours brief, cast and test creators.

  • Beauty and skincare UGC video filmed by a creator

    Beauty and skincare

  • Supplements UGC video filmed by a creator

    Supplements

  • Apparel UGC video filmed by a creator

    Apparel

  • Food and drink UGC video filmed by a creator

    Food and drink

  • Apps UGC video filmed by a creator

    Apps

  • Home and kitchen UGC video filmed by a creator

    Home and kitchen

  • Pets UGC video filmed by a creator

    Pets

  • Fitness UGC video filmed by a creator

    Fitness

UGC ad formats that sell

Every brief starts from a format that already works on paid social. Pick one and the brief, hooks and shot list follow it.

See every format in detail on UGC style ads.

How UGC production works on one board

Every step, from first idea to licensed ad in your ad account, stays in one place. Read the full flow on how UGC services work.

  1. 1. Brief with AI hooks

    Describe the product, audience and platform. UgcProduction writes the hooks, script beats and shot list. You edit them before anyone films.

  2. 2. Cast and film

    Invite vetted creators by niche, platform and style, or open a casting. Ship the product and creators film to the brief.

  3. 3. Approve and launch with rights

    Comment on frames, request revisions and approve. Each video ships with a licence for the channels and term you agreed, ready for Spark Ads or whitelisting.

See how it works

UGC production software that keeps every video moving

The production board shows every brief, creator and video by stage. Nothing waits in a DM thread or a spreadsheet. Explore all modules of the UGC production software.

Production board

October

Performance tags

Connect your Meta and TikTok ad accounts read-only and tag each ad by hook, creator and format. The report shows which hooks and creators keep winning. Your next brief starts from what sold. More on UGC creatives testing.

  • Stop scrolling if your skin feels tight

    Creator A, Problem and solution Scaling

  • I tried this for 14 days

    Creator B, Testimonial Testing

  • What arrived in the box

    Creator C, Unboxing Paused

Usage rights per asset

Every approved video carries its rights term, channels and paid usage permission. You get a reminder before the licence expires. See UGC usage rights.

UGC ads for every platform you buy media on

Each platform gets the aspect ratio, length and hook style it rewards.

  • TikTok

    9:16

    Native 9:16 videos with Spark Ads permission.

  • 9:16 and 4:5 cuts for Reels, Stories and Feed.

  • Fast vertical hooks for Shorts campaigns.

  • Instagram

    9:16

    Reels and Stories content that looks native to the feed.

  • Amazon

    16:9

    Product demos for listings and Sponsored Brands video.

UGC for brands, built for the people who sign the budget

Founders, heads of growth and CMOs see cost, rights and results in one place. No agency retainer in between.

Pay less for every creative

A monthly plan replaces the fixed agency retainer, and the platform fee drops as you produce more. Compare the models on UGC agency alternative.

Stop paying for dead ads

Hook and creator tags show what works. Budget goes to the next winning variation, not another guess.

Run every ad without rights risk

Every asset has a licence with term, channels and paid usage written down. Legal never chases screenshots of DMs.

Give finance and legal full control

Every creator payout comes with an invoice. Roles cover strategists, reviewers and finance, and Enterprise adds SAML SSO with an audit log. Read about UGC platform security.

UGC pricing that grows with your production volume

Every plan includes the brief builder, casting, the production board and the usage rights manager. Pay yearly and save 50 percent.

  • Starter

    For one brand starting with UGC.

    99 USD per month, billed monthly

    49 USD per month, billed yearly at 588 USD

    • 3 active productions
    • 20 AI scripts and hook sets per month
    • 12 percent platform fee on creator payouts

  • Growth

    Recommended

    For a growing DTC brand.

    249 USD per month, billed monthly

    124 USD per month, billed yearly at 1 488 USD

    • 10 active productions
    • Performance tagging and Spark Ads permissions
    • 8 percent platform fee on creator payouts

  • Scale

    For agencies and multi-brand teams.

    599 USD per month, billed monthly

    299 USD per month, billed yearly at 3 588 USD

    • 30 active productions and 15 brands
    • 25 AI avatar videos per month
    • 5 percent platform fee on creator payouts

  • Enterprise

    For large brands and holdings.

    1 499 USD per month, billed monthly

    749 USD per month, billed yearly at 8 988 USD

    • Unlimited productions, seats and brands
    • SAML SSO, audit log, SLA 99.9 and DPA
    • 3 percent platform fee on creator payouts

Compare every limit on the UGC pricing page.

See pricing

UGC production guides

Briefs, creators, rights and testing, for teams that run paid social.

Read all guides

UGC platform questions, answered

Read all questions

No. Plans renew monthly or yearly and you can cancel any time from your account. Access stays active until the end of the period you paid for.

Your brand owns the right to use each approved video for the term and channels written in its licence. Raw footage you ordered is delivered to you, and the licence PDF for every asset stays in your library.

Creators apply with a portfolio, and profiles are reviewed for video quality, on-camera delivery and audience fit before they can receive paid briefs. You see each profile's niche, platforms, style and language before you invite anyone.

Every production includes revision rounds. You comment directly on frames, the creator delivers a revised cut, and the creator is paid only after you approve.

Yes. On Growth and higher plans the licence records Spark Ads and whitelisting permission, and the creator shares the authorization inside the production.

You fund the production when the creator accepts the brief. The money is held in escrow and released to the creator when you approve the video. You get an invoice for every payout.

Yes. Growth includes 3 brand workspaces, Scale includes 15, and Enterprise has no limit. Each workspace keeps its own briefs, creators, approvals and rights.

There is no free plan. You can plan one demo production brief on the homepage without an account, and every paid plan starts when you choose it.

Cancel from the billing settings in your account. Your plan stays active until the end of the paid period and does not renew after that. Your briefs, videos and licences remain available to export.

A read-only connection to your Meta and TikTok ad accounts. UgcProduction reads ad names and delivery results to tag ads by hook, creator and format. It never changes budgets, ads or settings.

Plan your next UGC production

Get your hooks, script and shot list in a minute, then cast creators when you are ready.

Plan my production